Everywhere in the world that wine is made, France is the standard of comparison for high quality. The unique combination of soil and climate have produced the finest grapes and parcels of land over a 2,000 year winemaking history. Their wine and grape styles are copied throughout the world and as winemakers in the New World produce better quality and more innovative varieties, France has had to raise its game to meet the new demands placed upon the industry. The intricate system of classification and appellation contrôlée is based upon geography rather than quality and in general, the more tightly specified the region, the better the wine. Bordeaux in south-west France is the world's largest fine wine region and red Bordeaux, or claret, has always dominated the international wine market.